Wednesday, September 28, 2011

Starbucks Takes Down Another Country


I really never thought Starbucks would flourish in Brazil. I imagined Brazilians, on having their first sip of our watered down goodness, would throw their full cups in disgust. I mean really, their coffee and our coffee are like apples and broccoli.

Although I did get the fact that Brazilians like to buy American stuff. I think I could sell fake joke vomit like crazy if I just made it "American." Hate to break it to you but we Americans like to buy crap, and a lot of it. We also enjoy paying inflated prices. Go figure.

But I think I was missing the big picture. Starbucks also makes those big fru fru girly drinks like the Frappuccino (yes guys, it is a girl drink). Mochas, lattes, and all that stuff must be what are bringing the Brazilians in. While getting more common, they still aren't everywhere. It's a total habit forming novelty.

It also figures that they'd finally get themselves down here after I've already broken my Venti house coffee habit. Now I drink my cafezinho with a bit of milk. As Mr. Rant calls it "American Style"
Ranted by Rachel at 3:57 PM
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13 comments:

  1. UnknownSeptember 28, 2011 at 4:12 PM

    Carlos says buying a BlendTech and opening a little Frappucino stand would be popular. He has always said Brazilians would love it.

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  2. vickySeptember 28, 2011 at 5:18 PM

    I can image Frappucino and Iced coffes and that being popular in Brasil.. I wonder why these places like yogoberry or yogo sth. or the places you get fruit shakes do not sell it together with their stuff..

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  3. Nike OlabisiSeptember 28, 2011 at 11:58 PM

    So this made me laugh out loud! I'm new to your blog, and have been living in Brazil for 2 months now from the US (Ohio). As a recovering Starbucks JUNKIE I think about my tall, soy, white mocha (pumpkin spice now that its Fall!) every morning on my way to work....I guilty admit, I am happy to see its arrival...

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  4. LSeptember 29, 2011 at 12:03 PM

    Starbucks is just wrong. Their world domination quest is even wronger. (and I know it's not really a word...)

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  5. AnonymousSeptember 29, 2011 at 4:01 PM

    I hate to say it, but I LOVE Starbucks "fall" choices. Pumpkin Spice Latte, etc. That's the only time I drink anything from Starbucks.

    My husband on the other hand is a "reformed" Starbucks addict. I might add he became that way after spending a month in Italy. He came home and said "I can't drink that Starbucks garbage anymore." lol.

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  6. RachelSeptember 29, 2011 at 4:07 PM

    Hi Nike. Glad you liked it :)

    Ah Starbucks, always opening up a discussion ;)

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  7. @drian@September 29, 2011 at 5:06 PM

    Caramel??Pumpkin??? Starbucks should create a new flavour...ladyfinger biscuits, cream and amaretto...no, wait, I already exhists and it´s not coffee...it´s tiramisu! Sorry folks, Starbucks may be yummy, but coffee it ain´t!

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  8. AlexSeptember 30, 2011 at 1:59 AM

    Back when I was a baby beluga whale, I inhaled 15 raspberry and green tea frappucinos per day. I stopped doing that and I instantly shed 70 pounds. Not even a joke. I wish I were joking, really.

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  9. American Heart Brazilian SoulSeptember 30, 2011 at 4:23 AM

    I don't like Starbucks, no actually can't stand it, got addicted to Dunkin Donuts coffee when we moved to New England over 10 years ago. Starbucks is considered a sin here, it's worse than being a Yankee fan in Redsocks territory. :)
    I have serious Dunkin Donuts withdraws when I have to go to Los Angeles for work, they only have Starbucks around California, it drives me crazy.
    I also have a tough time in Canada with Tim Horton's, no Dunkin Donuts to be found north of the border :(
    HOWEVER, we LOVE, LOVE their HUGE mugs and I collect them from every different country I travel to, love my Starbucks mug collection, we use them to drink our delicious Dunkin Donuts home brewed coffee. :)

    Ray

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  10. Tom Le MesurierSeptember 30, 2011 at 3:26 PM

    Urgh, Starbucks... It's weird/sad that countries seem determined to import some of the worst from the west, often ousting their own good things in the process. Hmmm, or maybe I just never got into all the milky weirdness they serve up - I know so many people love it!

    Posting this link as a Starbucks comment, not being anti-American! (we cool? ;)
    http://www.youtube.com/watch?v=N0rUtSLZTlc&t=1m40s

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  11. AnonymousSeptember 30, 2011 at 4:39 PM

    @Ray- I just realized that I have only seen one Dunkin Donuts in the Los Angeles area ( I think it was South Pasadena). What a shame that is!

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  12. American Heart Brazilian SoulSeptember 30, 2011 at 7:41 PM

    Annon,

    Thank you! I know. We are always safe anywhere on the East Coast, from Maine all the way down to Key West and everywhere in between. When I leave the cozyness of the East Coast I always spot my one Dunkin Donuts to save my life. Dallas for example has only two Dunkin Donuts and I know exactly where they are. :)
    I love Pasadena. I might just drive to South Pasadena next time I am in Los Angeles, yeah, my withdraws are that bad ;)

    Ray

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  13. Lolla October 1, 2011 at 8:14 PM

    coffee + pumpkin = eww.

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